Scales
Customer Identity Affirmation Scale (CIAS)
A comprehensive psychometric guide to the Customer Identity Affirmation Scale (CIAS) developed by Fombelle et...
# Psychometric Scale
208 results
Scales
Enjoyment of Looking at the Pictures (ENLP)
The Enjoyment of Looking at the Pictures (ENLP) scale is a 3-item psychometric instrument measuring...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Exchange Inequity (Positive) (EXIP)
A comprehensive academic analysis of the Exchange Inequity (Positive) (EXIP) scale developed by Brady et...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Engagement in the Experience (ENEX)
The Engagement in the Experience (ENEX) scale is a 3-item psychometric instrument developed by Garbinsky...
September 23, 2026
•
Dr. Mohammed Looti
Scales
CSR Motive Attributions (Egoistic) (CSRME)
The CSR Motive Attributions (Egoistic) scale (CSRME) is a psychometric instrument measuring stakeholder perceptions that...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Consumption Affect (CAFF)
Comprehensive academic guide to the Consumption Affect (CAFF) scale, a 6-item unipolar instrument measuring positive...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Congruence (Self with Message) (CSMG)
Comprehensive psychometric profile of the Congruence (Self with Message) (CSMG) scale by Styvén, Mariani, and...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Brand (Exclusivity) (ATBEX)
A comprehensive academic guide to the Attitude Toward the Brand (Exclusivity) (ATBEX) scale, detailing its...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Attachment to God Inventory
The Attachment to God Inventory (AGI), developed by Richard Beck and Angie McDonald (2004), is...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Website (Enjoyment) (ATWE2)
A comprehensive academic analysis of the Attitude Toward the Website (Enjoyment) (ATWE2) scale, a 4-item...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Tweet (Humorous) (ATTWH)
A comprehensive psychometric review of the Attitude Toward the Tweet (Humorous) (ATTWH) scale developed by...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Smartphone (Portability) (SMPT)
A comprehensive academic guide and psychometric analysis of the Attitude Toward the Smartphone (Portability) (SMPT)...
September 23, 2026
•
Dr. Mohammed Looti