Dictionary
Ambient Awareness: The Science of Digital Intimacy
Ambient awareness is a psychological and sociological construct describing how individuals develop peripheral, intuitive knowledge...
# Social Presence
7 results
Scales
Synchronous Technology-Mediated Service Experience Scale (STMSE)
The Synchronous Technology-Mediated Service Experience Scale (STMSE) is a validated psychometric instrument measuring consumer experience...
September 24, 2026
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Dr. Mohammed Looti
Scales
Perceived Social Presence of an Automated Agent
A psychometric review of the Perceived Social Presence of an Automated Agent scale, examining how...
September 24, 2026
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Dr. Mohammed Looti
Scales
Service Quality of the Employees
A psychometric review of the Service Quality of the Employees scale (Herhausen et al., 2020),...
September 24, 2026
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Dr. Mohammed Looti
Scales
Loyalty to the Service Provider
A comprehensive psychometric guide to the Loyalty to the Service Provider scale, developed by Herhausen...
September 23, 2026
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Dr. Mohammed Looti
Scales
Attitude Toward the Website (Enjoyment) (ATWE2)
A comprehensive academic analysis of the Attitude Toward the Website (Enjoyment) (ATWE2) scale, a 4-item...
September 23, 2026
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Dr. Mohammed Looti
Scales
Purchase Embarrassment (PEmb)
A psychometric review of the Purchase Embarrassment (PEmb) scale developed by Esmark, Noble, and Breazeale...
September 12, 2026
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Dr. Mohammed Looti