Scales

Brand Experience Scale (BES)

A comprehensive academic analysis of the Brand Experience Scale (BES) by Brakus, Schmitt, and Zarantonello...

September 6, 2026 • Dr. Mohammed Looti
Scales

Anti-Consumption Scale (ACS)

The Anti-Consumption Scale (ACS) is a comprehensive psychometric instrument designed to measure deliberate, voluntary non-consumption...

September 6, 2026 • Dr. Mohammed Looti
Scales

Perceived Corporate Greenwashing Scale

A psychometric review of the Perceived Corporate Greenwashing Scale (PCGS) developed by Chen and Chang...

September 6, 2026 • Dr. Mohammed Looti
Scales

Self-Monitoring Scale

A comprehensive academic guide and psychometric analysis of Mark Snyder's Self-Monitoring Scale (SMS-25), detailing its...

September 6, 2026 • Dr. Mohammed Looti
Scales

Sensation Seeking Scale Form V (SSS-V)

A comprehensive academic analysis of the Sensation Seeking Scale Form V (SSS-V) developed by Marvin...

September 6, 2026 • Dr. Mohammed Looti
Scales

Fatigue Severity Scale (FSS)

The Fatigue Severity Scale (FSS) is a widely utilized 9-item self-report questionnaire designed to assess...

September 6, 2026 • Dr. Mohammed Looti
Scales

Sport Orientation Questionnaire (SOQ)

A comprehensive academic psychometric profile of the Sport Orientation Questionnaire (SOQ) developed by Diane L....

September 6, 2026 • Dr. Mohammed Looti
Scales

Smart Tools Proneness Questionnaire

A psychometric review of the Smart Tools Proneness Questionnaire (STP-Q), covering its 3-factor structure, reliability,...

September 6, 2026 • Dr. Mohammed Looti
Scales

Social Dominance Orientation Scale (SDO7)

A comprehensive academic guide to the Social Dominance Orientation Scale (SDO7), examining its theoretical framework,...

September 6, 2026 • Dr. Mohammed Looti