Scales

Sensory Beverage Liking Scale (BEVLIKE)

A comprehensive academic psychometric profile of the Sensory Beverage Liking Scale (BEVLIKE) developed by Chae...

September 12, 2026 • Dr. Mohammed Looti
Scales

Website Distributive Justice Scale (JWD)

A comprehensive psychometric guide to the Website Distributive Justice Scale (JWD), measuring consumer perceptions of...

September 12, 2026 • Dr. Mohammed Looti
Scales

Perceived Informativeness Scale (IGS)

A comprehensive academic profile of the Perceived Informativeness Scale (IGS), a 3-item unipolar psychometric instrument...

September 12, 2026 • Dr. Mohammed Looti
Scales

Perceived Ad Personalization Scale (PAPS)

The Perceived Ad Personalization Scale (PAPS) is a validated 3-item psychometric measure designed to evaluate...

September 12, 2026 • Dr. Mohammed Looti
Scales

Experiential Value Scale (EVS)

A comprehensive academic guide and psychometric analysis of the Experiential Value Scale (EVS) developed by...

September 11, 2026 • Dr. Mohammed Looti
Scales

Mood Short Form (MSF)

A comprehensive academic analysis of the Mood Short Form (MSF) developed by Peterson and Sauber...

September 11, 2026 • Dr. Mohammed Looti
Scales

Desire for Control Scale (DCS)

An exhaustive psychometric overview of the Desire for Control Scale (DCS) developed by Jerry M....

September 11, 2026 • Dr. Mohammed Looti