Theories
Wundt Curve of Hedonic Value and Exploratory Behavior – Wilhelm Wundt & Daniel Berlyne
A comprehensive analysis of the Wundt Curve, Daniel Berlyne's psychobiology of curiosity, collative variables, and...
# hedonic value
17 results
Scales
Hedonic and Utilitarian Shopping Value Scale (HUSV)
A comprehensive psychometric guide to the Hedonic and Utilitarian Shopping Value Scale (HUSV), developed by...
September 11, 2026
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Dr. Mohammed Looti
Scales
Consumer Involvement Profiles (CIP)
The Consumer Involvement Profiles (CIP), developed by Gilles Laurent and Jean-Noël Kapferer (1985), is a...
September 11, 2026
•
Dr. Mohammed Looti
Scales
Shopping Value Scale
A comprehensive psychometric review and academic analysis of the Shopping Value Scale (SVS-Babin), examining its...
September 6, 2026
•
Dr. Mohammed Looti
Scales
Shopping Enjoyment Scale (SES)
The Shopping Enjoyment Scale (SES), grounded in Babin, Darden, and Griffin's (1994) hedonic shopping value...
September 6, 2026
•
Dr. Mohammed Looti