Scales
Cooperation (Client with Service Provider) (COO)
A comprehensive academic psychometric profile of the Cooperation (Client with Service Provider) (COO) scale developed...
# Customer Loyalty
37 results
Scales
Communication Openness (Service Provider/Customer)
Comprehensive academic overview of the Communication Openness (Service Provider/Customer) scale developed by Auh et al....
September 17, 2026
•
Dr. Mohammed Looti
Scales
Commitment to the Relationship (CTTR)
A comprehensive academic guide and psychometric profile of the Commitment to the Relationship (CTTR) scale...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Service Provider (Relative) (ATTS)
The Attitude Toward the Service Provider (Relative) (ATTS) is a psychometrically validated 4-item scale designed...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Online Comparison Shopping Behaviour
A comprehensive psychometric analysis of the Online Comparison Shopping Behaviour (OCSB) scale by Srinivasan, Anderson,...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Loyalty Program Perceived Value (LPPV)
A psychometric review of the Loyalty Program Perceived Value (LPPV) scale (Yi & Jeon, 2003),...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Company Competence and Reliability Trust (CCRT)
A comprehensive psychometric guide to the Company Competence and Reliability Trust (CCRT) scale, covering theoretical...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Switching Cost (Relationship Setup Effort) (SCRS)
A comprehensive psychometric guide to the Switching Cost (Relationship Setup Effort) (SCRS) scale developed by...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Website Service Quality (Multidimensional) (WSQM)
A comprehensive psychometric analysis of the Website Service Quality (Multidimensional) (WSQM) instrument developed by Harris...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Financial Adviser Technical Service Quality (FATSQ)
The Financial Adviser Technical Service Quality (FATSQ) scale is a psychometrically validated 4-item instrument measuring...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Dealership Relationship Commitment (DEALCOM)
A psychometric review of the Dealership Relationship Commitment (DEALCOM) scale developed by Brown et al....
September 16, 2026
•
Dr. Mohammed Looti
Scales
General Company Commitment (Aaker) (GCCA)
A comprehensive psychometric analysis of the General Company Commitment (Aaker) (GCCA) scale, developed by Jennifer...
September 16, 2026
•
Dr. Mohammed Looti