Scales

Word-of-Mouth (Negative)

A comprehensive psychometric review of the Negative Word-of-Mouth (NWOM) Scale developed by Yany Grégoire and...

September 18, 2026 • Dr. Mohammed Looti
Scales

Usage Clarity

The Usage Clarity (UC) scale, developed by Beibei Dong, Kenneth R. Evans, and Shaoming Zou...

September 17, 2026 • Dr. Mohammed Looti
Scales

Reparation Demand (Third-Party) (RD)

A comprehensive psychometric review of the Reparation Demand (Third-Party) (RD) scale developed by Yany Grégoire...

September 17, 2026 • Dr. Mohammed Looti
Scales

Reparation Demand (Direct) (RD)

A comprehensive psychometric analysis of the Reparation Demand (Direct) (RD) scale developed by Grégoire and...

September 17, 2026 • Dr. Mohammed Looti
Scales

Relational Benefits (Social) (RB)

A comprehensive academic evaluation of the Relational Benefits (Social) (RB) scale, measuring perceived interpersonal warmth,...

September 17, 2026 • Dr. Mohammed Looti
Scales

Quality of the Restaurant (QOTR)

The Quality of the Restaurant (QOTR) scale is a psychometrically validated three-item semantic differential instrument...

September 17, 2026 • Dr. Mohammed Looti
Scales

Product Failure Attribution (PFA)

A comprehensive psychometric guide to the Product Failure Attribution (PFA) scale developed by Dong, Evans,...

September 17, 2026 • Dr. Mohammed Looti
Scales

Justice (Interactional) (JUS)

A comprehensive psychometric review of the Interactional Justice (JUS) Scale by Grégoire and Fisher (2008),...

September 17, 2026 • Dr. Mohammed Looti
Scales

Customer Rage (Retaliatory) (CR)

Comprehensive academic overview of the Customer Rage (Retaliatory) (CR) scale developed by McColl-Kennedy et al....

September 17, 2026 • Dr. Mohammed Looti
Scales

Customer Rage (Rancorous) (CR)

The Customer Rage (Rancorous) (CR) Scale, developed by McColl-Kennedy, Patterson, Smith, and Brady (2009), is...

September 17, 2026 • Dr. Mohammed Looti