Scales

Congruence (Self with Message) (CSMG)

Comprehensive psychometric profile of the Congruence (Self with Message) (CSMG) scale by Styvén, Mariani, and...

September 23, 2026 • Dr. Mohammed Looti
Scales

Meaning of Branded Products Scale

The Meaning of Branded Products Scale (MBPS) is a cross-nationally validated psychometric instrument measuring consumer...

September 11, 2026 • Dr. Mohammed Looti