Scales

Retail Employee Competence (REC)

An in-depth psychometric review of the Retail Employee Competence (REC) scale developed by Sirdeshmukh, Singh,...

September 16, 2026 • Dr. Mohammed Looti
Scales

Website Safety Perceptions

A comprehensive psychometric guide to the Website Safety Perceptions (WSP) scale by Wolfinbarger & Gilly...

September 16, 2026 • Dr. Mohammed Looti
Scales

Brand Promise Trustworthiness

The Brand Promise Trustworthiness (BPT) scale is a 5-item psychometric instrument originating from Tülin Erdem...

September 16, 2026 • Dr. Mohammed Looti
Scales

Reviewer Credibility

A psychometric review of the Reviewer Credibility (RC) scale developed by Grewal and Stephen (2019),...

September 12, 2026 • Dr. Mohammed Looti
Scales

Online Purchase Risk

The Online Purchase Risk (OPR) scale by Darke et al. (2016) is a validated 3-item...

September 12, 2026 • Dr. Mohammed Looti
Scales

Data Privacy Vulnerability (DPV)

A comprehensive academic analysis and psychometric profile of the Data Privacy Vulnerability (DPV) scale developed...

September 12, 2026 • Dr. Mohammed Looti
Scales

Data Privacy Trust

A comprehensive academic analysis of the Data Privacy Trust (DPT) scale, developed by Martin, Borah,...

September 12, 2026 • Dr. Mohammed Looti
Scales

Perceived Corporate Greenwashing Scale

A psychometric review of the Perceived Corporate Greenwashing Scale (PCGS) developed by Chen and Chang...

September 6, 2026 • Dr. Mohammed Looti