Scales
Sympathy of the Business
A comprehensive psychometric review of the Sympathy of the Business scale (Xu, Bolton, & Winterich,...
# Consumer Behavior
807 results
Scales
Subjective Knowledge of the Product Class (Before Entering Store)
A comprehensive psychometric guide to the Subjective Knowledge of the Product Class (Before Entering Store)...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Social Worth
A comprehensive academic analysis of the Social Worth Scale adapted by Ali Tezer and H....
September 24, 2026
•
Dr. Mohammed Looti
Scales
Social Status of the Attendees
A psychometric review of the Social Status of the Attendees Scale developed by Perrine Desmichel...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Social Consequences of the Choice (Negative)
A comprehensive psychometric review of the Social Consequences of the Choice (Negative) scale developed by...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Smartphone Similarity
A comprehensive academic analysis of the Smartphone Similarity scale developed by Shiri Melumad and Michel...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Smartphone In-store Usage for Product Information
A comprehensive psychometric analysis of the Smartphone In-store Usage for Product Information scale, examining its...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Smartphone In-store Usage for Brand Information
A comprehensive psychometric guide to the Smartphone In-store Usage for Brand Information scale (Desmichel, Desmichel,...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Similarity of Endorsers
A psychometric review of the Similarity of Endorsers Scale (Thomas & Fowler, 2021), a 3-item...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Serendipity (Products)
The Serendipity (Products) Scale, developed by Kim, Affonso, Laran, and Durante (2021), measures consumers' psychological...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Self-focus
A psychometric review of the Self-focus scale operationalized by Santana and Morwitz (2021), examining self-focused...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Satisfaction (Post-recovery)
The Satisfaction (Post-recovery) scale is a 3-item psychometric tool developed by You et al. (2020)...
September 23, 2026
•
Dr. Mohammed Looti