Experiments
The Self-Categorization Theory Experiments – John Turner
A comprehensive academic analysis of John Turner's Self-Categorization Theory experiments, investigating cognitive group processes, salience,...
Social Psychology
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Experiments
The Bias Blind Spot Experiment – Emily Pronin, Daniel Lin, and Lee Ross
A comprehensive academic analysis of the 2002 Pronin, Lin, and Ross bias blind spot experiments,...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Illusion of Asymmetric Insight Experiment – Emily Pronin, Thomas Gilovich, and Lee Ross
A comprehensive academic analysis of the Illusion of Asymmetric Insight experiments by Emily Pronin, Thomas...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Self-Discrepancy Theory Experiments (Actual, Ideal, and Ought Selves) – E. Tory Higgins
A comprehensive academic analysis of E. Tory Higgins's Self-Discrepancy Theory, examining experimental paradigms, actual-ideal-ought frameworks,...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Implicit Egotism Studies – Brett Pelham, Matthew Mirenberg, and John Jones
A comprehensive academic analysis of implicit egotism studies by Pelham, Mirenberg, and Jones, examining unconscious...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Self-Monitoring Scale Studies – Mark Snyder
A comprehensive academic analysis of Mark Snyder's Self-Monitoring Scale, exploring its theoretical basis, psychometric debates,...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Self-Affirmation Theory Experiments (Lab Coat Study) – Claude Steele
A comprehensive academic examination of Claude Steele's seminal Self-Affirmation Theory and the classic Lab Coat...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Contingencies of Self-Worth Studies – Jennifer Crocker and Lora Park
A comprehensive academic analysis of Jennifer Crocker and Lora Park's Contingencies of Self-Worth model, examining...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Halloween Trick-or-Treat Mirror Experiment (Self-Awareness) – Arthur Beaman, Charles Klentz, Ed Diener, and Soren Svanum
A comprehensive academic analysis of the 1979 Halloween mirror field experiment examining self-awareness, moral standards,...
September 16, 2026
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Dr. Mohammed Looti
Scales
Brand Identification (BRANDID)
Comprehensive academic psychometric profile of the Brand Identification (BRANDID) scale by Aaker, Fournier, and Brasel...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Objective Self-Awareness Experiments (Mirror and Cheating) – Shelley Duval and Robert Wicklund
A comprehensive academic analysis of Duval and Wicklund's objective self-awareness experiments, examining mirrors, moral standards,...
September 16, 2026
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Dr. Mohammed Looti
Experiments
The Twenty Statements Test (Cultural Self-Concept) – Manford Kuhn and Thomas McPartland
A comprehensive academic examination of the Twenty Statements Test by Kuhn and McPartland, exploring its...
September 16, 2026
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Dr. Mohammed Looti