Scales
Global Service Quality Scale
A comprehensive psychometric review and academic analysis of the Global Service Quality Scale (GSQS) developed...
Service Marketing
22 results
Scales
Service Encounter Global Impression Scale (GSEE)
A comprehensive psychometric review of the Service Encounter Global Impression Scale (GSEE), developed by Giebelhausen...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Frontline Service Care Quality Scale (SVCEMPATHY)
A comprehensive academic analysis of the Frontline Service Care Quality Scale (SVCEMPATHY) developed by Pounders,...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Internal Service Failure Attribution Scale (INTFAILATT)
A psychometric review of the Internal Service Failure Attribution Scale (INTFAILATT), examining its theoretical foundation...
September 12, 2026
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Dr. Mohammed Looti
Scales
Service-Dominant Individuated Capability Scale (SDOI)
A comprehensive psychometric review of the Service-Dominant Individuated Capability Scale (SDOI), evaluating its theoretical foundation,...
September 12, 2026
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Dr. Mohammed Looti
Scales
Service-Dominant Ethical Capability Scale (SDOET)
A comprehensive academic psychometric profile of the Service-Dominant Ethical Capability Scale (SDOET) developed by Karpen,...
September 12, 2026
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Dr. Mohammed Looti
Scales
Service-Dominant Empowered Capability Scale (SDOE)
The Service-Dominant Empowered Capability Scale (SDOE) is a validated 4-item instrument measuring customer perceptions of...
September 12, 2026
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Dr. Mohammed Looti
Scales
Service-Dominant Developmental Capability Scale (SDOD)
A comprehensive psychometric review of the Service-Dominant Developmental Capability Scale (SDOD), evaluating customer perceptions of...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Customer Value Co-Creation Scale (CVCS)
A comprehensive guide to the Customer Value Co-Creation Scale (CVCS), examining its theoretical origins in...
September 6, 2026
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Dr. Mohammed Looti
Scales
Frontline Employee Service Behaviour Scale (FESBS)
Comprehensive academic psychometric profile of the Frontline Employee Service Behaviour Scale (FESBS) developed by Bettencourt...
September 6, 2026
•
Dr. Mohammed Looti