Scales
Appeal of Images in the Website (AIWB)
The Appeal of Images in the Website (AIWB) scale is a validated 5-item psychometric instrument...
# Web Aesthetics
4 results
Scales
Attitude Toward the Website (Aesthetic Appeal) (ATTW)
A psychometric overview of the Attitude Toward the Website (Aesthetic Appeal) (ATTW) scale, developed by...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Website Visual Attractiveness (WVA)
An exhaustive psychometric profile of the Website Visual Attractiveness (WVA) subscale from the Experiential Value...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Website Visual Appeal
A psychometric review of the Website Visual Appeal (WVA) scale, developed by Loiacono, Watson, and...
September 12, 2026
•
Dr. Mohammed Looti