Scales
Customer Aggression Scale
The Customer Aggression Scale (CAS), developed by Gary Mortimer, Sitong Wang, and Maria Luiza Osorio...
# Scale Development
49 results
Scales
Website Interactivity (Communication) (WI)
A comprehensive psychometric analysis of the Website Interactivity (Communication) (WI) scale developed by Yuping Liu...
September 17, 2026
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Dr. Mohammed Looti
Scales
Product Intelligence (Autonomy) (PI)
The Product Intelligence (Autonomy) (PI) subscale, developed by Rijsdijk, Hultink, and Diamantopoulos (2007), is a...
September 17, 2026
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Dr. Mohammed Looti
Scales
Positive Word-of-Mouth Behaviour (PWOMB)
The Positive Word-of-Mouth Behaviour (PWOMB) scale, developed by Brown, Barry, Dacin, and Gunst (2005), is...
September 16, 2026
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Dr. Mohammed Looti
Scales
Problem Resolution Satisfaction (PRS)
A comprehensive academic guide to the Problem Resolution Satisfaction (PRS) scale developed by Maxham and...
September 16, 2026
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Dr. Mohammed Looti
Scales
Credibility (Trustworthiness) — Newell & Goldsmith
A psychometric review of the Credibility (Trustworthiness) Subscale by Newell & Goldsmith (2001), measuring corporate...
September 16, 2026
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Dr. Mohammed Looti
Scales
Corporate Community Relations (CORPCOMREL)
The Corporate Community Relations (CORPCOMREL) scale, developed by Dwane Hal Dean (2002), is a 4-item...
September 16, 2026
•
Dr. Mohammed Looti
Experiments
The Narcissistic Personality Inventory Development – Robert Raskin and Calvin Hall
A comprehensive academic examination of Robert Raskin and Calvin Hall's development, psychometric validation, and legacy...
September 16, 2026
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Dr. Mohammed Looti
Scales
Customer Inspiration – Activation (Inspired By) (CIA)
A comprehensive guide to the Customer Inspiration – Activation (Inspired By) (CIA) scale developed by...
September 12, 2026
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Dr. Mohammed Looti
Scales
Customer-Based Reputation Scale for Service Firms
The Customer-Based Reputation Scale for Service Firms (CBR), developed by Gianfranco Walsh and Sharon E....
September 11, 2026
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Dr. Mohammed Looti
Scales
Meaning of Branded Products Scale
The Meaning of Branded Products Scale (MBPS) is a cross-nationally validated psychometric instrument measuring consumer...
September 11, 2026
•
Dr. Mohammed Looti
Scales
Nurses’ Attitudes Towards Physical Health Care of Psychiatric Patients Scale
A psychometric review and clinical guide to the Nurses' Attitudes Towards Physical Health Care of...
September 7, 2026
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Dr. Mohammed Looti