Scales
Product Purchase Interest (PPI-N)
The Product Purchase Interest (PPI-N) scale is a 3-item psychometric instrument developed by Minjung Han,...
# purchase-likelihood
5 results
Scales
Product Purchase Interest (PPI-H)
A comprehensive psychometric review of the Product Purchase Interest (PPI-H) scale developed by Hartmann, Heitmann,...
September 23, 2026
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Dr. Mohammed Looti
Scales
Purchase Likelihood (PL)
A comprehensive academic psychometric analysis of the Purchase Likelihood (PL) scale, a 3-item semantic differential...
September 12, 2026
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Dr. Mohammed Looti
Scales
Purchase Likelihood from Online Retailer
A psychometric review of the Purchase Likelihood from Online Retailer (PLOR) scale, assessing conditional purchase...
September 12, 2026
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Dr. Mohammed Looti
Scales
Purchase Likelihood at Current Price (PLCP)
A psychometric review of the Purchase Likelihood at Current Price (PLCP) scale, examining its theoretical...
September 12, 2026
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Dr. Mohammed Looti