Scales

Prosperity

A comprehensive psychometric review of the Prosperity Scale (Felt Sense of Prosperity), developed by Jami,...

September 23, 2026 • Dr. Mohammed Looti
Scales

Humor Styles Questionnaire

A comprehensive psychometric guide to the Humor Styles Questionnaire (HSQ), evaluating affiliative, self-enhancing, aggressive, and...

September 23, 2026 • Dr. Mohammed Looti
Scales

How I Feel (HIF)

A comprehensive academic psychometric profile of the How I Feel (HIF) scale, a 30-item child...

September 23, 2026 • Dr. Mohammed Looti
Scales

Product Usage Affect (Anticipated)

A comprehensive psychometric guide to the Product Usage Affect (Anticipated) scale developed by Lin, MacInnis,...

September 23, 2026 • Dr. Mohammed Looti
Scales

Image Fixation Questionnaire

The Image Fixation Questionnaire (IFQ), created by Virginia P. Richmond and James C. McCroskey, is...

September 23, 2026 • Dr. Mohammed Looti
Scales

Product Preference (Quality)

A comprehensive psychometric guide to the Product Preference (Quality) scale, covering comparative head-to-head methodology, signaling...

September 23, 2026 • Dr. Mohammed Looti
Scales

Intolerance of Uncertainty (IUS)

The Intolerance of Uncertainty Scale (IUS) is a benchmark psychometric instrument measuring emotional, cognitive, and...

September 23, 2026 • Dr. Mohammed Looti
Scales

Product Perishability

An in-depth academic examination of the Product Perishability scale developed by Alavi et al. (2020),...

September 23, 2026 • Dr. Mohammed Looti
Scales

Product Need

A comprehensive psychometric analysis of the Product Need Scale (Schlager, de Bellis, & Hoegg, 2020),...

September 23, 2026 • Dr. Mohammed Looti