Theorists
Daniel Kahneman – 1934 2024
A comprehensive academic examination of the life, intellectual contributions, and enduring legacy of Nobel laureate...
# Prospect Theory
17 results
Theorists
Amos Tversky – 1937 1996
A comprehensive academic examination of Amos Tversky (1937-1996), his pioneering cognitive research, Prospect Theory, and...
October 6, 2026
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Dr. Mohammed Looti
Experiments
The Capuchin Monkey Token Economy Experiment – Keith Chen
A comprehensive academic analysis of Keith Chen's capuchin monkey token economy experiment, examining behavioral economics,...
September 16, 2026
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Dr. Mohammed Looti
Scales
Perceived Discount Value (PDV)
A psychometric review of the Perceived Discount Value (PDV) scale (Guha et al., 2018), evaluating...
September 16, 2026
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Dr. Mohammed Looti
Scales
Ad Gain-Loss Framing Perception (AGLFP)
A comprehensive psychometric review of the Ad Gain-Loss Framing Perception (AGLFP) scale developed by Baek...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Nathaniel Blanco and Bradley Love The Two Roulette Games (Framing Effect)
A comprehensive academic analysis of Blanco and Love's Two Roulette Games experiment examining cognitive mechanisms...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Tversky The Labor Supply of New York City Cabdrivers Experiment – Colin Camerer
A comprehensive academic analysis of the NYC cabdriver labor supply study, examining Colin Camerer's empirical...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Kahneman and Amos Tversky The Disposition Effect Experiment – Hersh Shefrin and
An academic analysis of Kahneman, Tversky, Shefrin, and Statman's work on the disposition effect, prospect...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Daniel Kahneman and Amos Tversky The Pseudocertainty Effect Experiment – Daniel
A comprehensive academic analysis of Kahneman and Tversky's pseudocertainty effect experiment, exploring multi-stage framing, probability...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Experiment – Daniel Kahneman and Amos Tversky The Reflection Effect Experiment –
A rigorous academic outline examining Kahneman and Tversky's 1979 reflection effect experiment, choice architecture, value...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Effect Experiment – Richard Thaler and Eric Johnson The Certainty Effect
A comprehensive academic analysis of Richard Thaler and Eric Johnson's experimental research on the certainty...
September 12, 2026
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Dr. Mohammed Looti
Experiments
Kahneman, Jack Knetsch, and Richard Thaler The Sunk Cost Fallacy Experiments
A comprehensive academic analysis of the foundational sunk cost fallacy experiments conducted by Daniel Kahneman,...
September 12, 2026
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Dr. Mohammed Looti