Scales
Smartphone Similarity
A comprehensive academic analysis of the Smartphone Similarity scale developed by Shiri Melumad and Michel...
# HCI Measurement
3 results
Scales
Appeal of Images in the Website (AIWB)
The Appeal of Images in the Website (AIWB) scale is a validated 5-item psychometric instrument...
September 23, 2026
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Dr. Mohammed Looti
Scales
Perceived Object Playfulness (POP)
A psychometric review of the Perceived Object Playfulness (POP) scale, examining its theoretical roots in...
September 12, 2026
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Dr. Mohammed Looti