Scales

Personal Data Disclosure Risks

Comprehensive academic overview of the Personal Data Disclosure Risks scale (Bidler et al., 2020), detailing...

September 23, 2026 • Dr. Mohammed Looti
Scales

Affective In-Game Brand Engagement (AIBE)

A comprehensive psychometric review of the Affective In-Game Brand Engagement (AIBE) scale developed by Berger...

September 16, 2026 • Dr. Mohammed Looti
Scales

Perceived Object Playfulness (POP)

A psychometric review of the Perceived Object Playfulness (POP) scale, examining its theoretical roots in...

September 12, 2026 • Dr. Mohammed Looti
Scales

Active Participation (AP)

A comprehensive psychometric overview of the Active Participation (AP) scale (Müller-Stewens et al., 2017), examining...

September 12, 2026 • Dr. Mohammed Looti
Scales

Gamification Engagement Scale (GES)

The Gamification Engagement Scale (GES) is a psychometric tool measuring consumer and user engagement with...

September 5, 2026 • Dr. Mohammed Looti