Scales
Shopping Orientation (Temporal Economic) (SO)
The Shopping Orientation (Temporal Economic) (SO) scale, developed by Gauri, Sudhir, and Talukdar (2008), is...
# Deal Proneness
4 results
Scales
Value-Seeking Shopping Motivation (VSSM)
The Value-Seeking Shopping Motivation (VSSM) scale, developed by Arnold & Reynolds (2003), is a psychometric...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Price-Based Sales Promotion Attitude (PBSPA)
A psychometric review of the Price-Based Sales Promotion Attitude (PBSPA) scale developed by Garnefeld et...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Deal Proneness Scale
A comprehensive psychometric and theoretical analysis of the Deal Proneness Scale (DPS-Deal) developed by Lichtenstein,...
September 6, 2026
•
Dr. Mohammed Looti