Scales
Contactless Marketing Management–Measurement Model Inventory
A comprehensive academic analysis and psychometric profile of the Contactless Marketing Management–Measurement Model (CMM-MM) developed...
# Consumer Satisfaction
15 results
Scales
Customers’ Experienced Product Quality (CEPQ)
The Customers' Experienced Product Quality (CEPQ) scale is a 24-item psychometric instrument evaluating product quality...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Serendipity (Song)
Comprehensive academic overview of the Serendipity (Song) scale by Kim, Affonso, Laran, & Durante (2021)....
September 24, 2026
•
Dr. Mohammed Looti
Scales
Client Satisfaction Inventory (CSI)
Comprehensive academic overview and psychometric review of the Client Satisfaction Inventory (CSI) developed by Steven...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward the Website (Design) (ATWD)
A comprehensive academic guide and psychometric analysis of the Attitude Toward the Website (Design) (ATWD)...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Therapy Attitude Inventory (TAI)
A comprehensive psychometric guide to the Therapy Attitude Inventory (TAI), exploring its theoretical foundations in...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Satisfaction with Company (Anticipated) (SWC)
A comprehensive academic guide to the Satisfaction with Company (Anticipated) (SWC) scale developed by Gotlieb,...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Repurchase Intention (RI)
A comprehensive academic guide and psychometric review of the Repurchase Intention (RI) scale operationalized by...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Product Intelligence (Reactivity) (PI)
A comprehensive academic analysis of the Product Intelligence (Reactivity) scale developed by Rijsdijk, Hultink, and...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Product Intelligence (Autonomy) (PI)
The Product Intelligence (Autonomy) (PI) subscale, developed by Rijsdijk, Hultink, and Diamantopoulos (2007), is a...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Product Intelligence (Ability to Learn) (PI)
A comprehensive psychometric analysis of the Product Intelligence (Ability to Learn) scale developed by Rijsdijk,...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Inequitable Treatment by the Business
A comprehensive academic analysis of the Inequitable Treatment by the Business (ITBT) scale developed by...
September 17, 2026
•
Dr. Mohammed Looti