Scales The Emotional Self-Disclosure Scale (ESDS) The Emotional Self-Disclosure Scale (ESDS) is a 40-item psychometric assessment developed by William E. Snell,... September 18, 2026 • Dr. Mohammed Looti
Scales Ad Persuasiveness (APers) The Ad Persuasiveness (APers) scale is a 4-item psychometric measure evaluating perceived message persuasiveness, cogency,... September 12, 2026 • Dr. Mohammed Looti