Scales
Purchase Likelihood from Online Retailer
A psychometric review of the Purchase Likelihood from Online Retailer (PLOR) scale, assessing conditional purchase...
# Behavioral Intentions
17 results
Scales
Hotel Service Value Scale (HSVS)
A comprehensive academic analysis of the Hotel Service Value Scale (HSVS) developed by Haemoon Oh...
September 6, 2026
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Dr. Mohammed Looti
Scales
Post-Trip Behavioural Intentions Scale (PTBIS)
A psychometric review and complete instrument guide for the Post-Trip Behavioural Intentions Scale (PTBIS) developed...
September 6, 2026
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Dr. Mohammed Looti
Scales
Customer Loyalty Scale (CLS-Zeithaml)
The Customer Loyalty Scale (CLS-Zeithaml), developed by Zeithaml, Berry, and Parasuraman (1996), is the gold...
September 5, 2026
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Dr. Mohammed Looti
Scales
Word of Mouth Intentions Scale (WOM)
A comprehensive psychometric analysis of the Word of Mouth Intentions Scale (WOM) developed by Zeithaml,...
September 5, 2026
•
Dr. Mohammed Looti