Dictionary
Ajzen–Fishbein Model: Decoding Human Action
The Ajzen–Fishbein model (Theory of Reasoned Action) is a cornerstone cognitive framework explaining how personal...
# Behavioral Intention
14 results
Scales
Contraceptive Utilities, Intention, and Knowledge Scale
The Contraceptive Utilities, Intention, and Knowledge Scale (CUIKS), developed by Larry Condelli, is a comprehensive...
October 1, 2026
•
Dr. Mohammed Looti
Scales
Theory of Planned Behavior Questionnaire
A comprehensive psychometric guide to the Theory of Planned Behavior Questionnaire, detailing its theoretical foundation,...
October 1, 2026
•
Dr. Mohammed Looti
Scales
COVID-19 Message Fatigue, Information Overload, Message Avoidance, and Behavioral Intention–Model Inventory
The COVID-19 Message Fatigue, Information Overload, Message Avoidance, and Behavioral Intention--Model Inventory (Sun & Lee,...
September 27, 2026
•
Dr. Mohammed Looti
Scales
Product Purchase Interest (PPI-N)
The Product Purchase Interest (PPI-N) scale is a 3-item psychometric instrument developed by Minjung Han,...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Product Purchase Interest (PPI-H)
A comprehensive psychometric review of the Product Purchase Interest (PPI-H) scale developed by Hartmann, Heitmann,...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Enrollment Likelihood (ENRL)
A comprehensive psychometric review of the Enrollment Likelihood (ENRL) scale, a 3-item instrument developed by...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Donation Likelihood (DONL)
A comprehensive psychometric guide to the Donation Likelihood (DONL) scale developed by Dunn, White, and...
September 23, 2026
•
Dr. Mohammed Looti
Scales
Lying Intention (LI)
The Lying Intention (LI) scale is a 4-item psychometric semantic differential instrument developed by Argo,...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Ad Product Behavioural Intention (ADPBI)
A comprehensive academic psychometric profile of the Ad Product Behavioural Intention (ADPBI) scale developed by...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Advertised Product Behavioural Intention (APBI)
A detailed psychometric profile of the Advertised Product Behavioural Intention (APBI) scale developed by S....
September 16, 2026
•
Dr. Mohammed Looti
Theories
Theory of Reasoned Action (TRA) – Martin Fishbein & Icek Ajzen
A comprehensive academic analysis of the Theory of Reasoned Action (TRA) by Martin Fishbein and...
September 12, 2026
•
Dr. Mohammed Looti