Scales
Regret about Switching Service Providers (RASS)
A comprehensive academic psychometric evaluation of the Regret about Switching Service Providers (RASS) scale developed...
Services Marketing
6 results
Scales
Quality of the Restaurant (QOTR)
The Quality of the Restaurant (QOTR) scale is a psychometrically validated three-item semantic differential instrument...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Loyalty to Employee vs. Company (LTEV)
Comprehensive academic overview of the Loyalty to Employee vs. Company (LTEV) scale developed by Melnyk,...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Service Agent Performance Satisfaction (SAPS)
A comprehensive academic analysis of the Service Agent Performance Satisfaction (SAPS) scale, measuring customer evaluations...
September 12, 2026
•
Dr. Mohammed Looti
Scales
Place Patronage Switching Intention Scale (PLSWINT)
The Place Patronage Switching Intention Scale (PLSWINT) is a 3-item psychometric instrument developed by Brocato,...
September 12, 2026
•
Dr. Mohammed Looti
Scales
SERVQUAL
A comprehensive academic guide to the SERVQUAL scale by Parasuraman, Zeithaml, and Berry (1988), examining...
September 5, 2026
•
Dr. Mohammed Looti