Scales
Synchronous Technology-Mediated Service Experience Scale (STMSE)
The Synchronous Technology-Mediated Service Experience Scale (STMSE) is a validated psychometric instrument measuring consumer experience...
Service Marketing
22 results
Scales
Company Cost-Cutting Effects on Customers
The Company Cost-Cutting Effects on Customers scale (Castelo et al., 2023) is a 3-item psychometric...
September 24, 2026
•
Dr. Mohammed Looti
Scales
Attitude Toward Offshore Services (Data Security)
The Attitude Toward Offshore Services (Data Security) (OSDS) scale is a 5-item psychometric instrument evaluating...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Shift Climate Scale
The Shift Climate Scale (SHIFTCLIM) is a psychometric instrument designed to capture frontline employees' real-time...
September 18, 2026
•
Dr. Mohammed Looti
Scales
Reparation Demand (Direct) (RD)
A comprehensive psychometric analysis of the Reparation Demand (Direct) (RD) scale developed by Grégoire and...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Dysfunctional Customer Behavior (Self) (DCB)
A comprehensive psychometric guide to the Dysfunctional Customer Behavior (Self) (DCB) scale developed by Reynolds...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Customer Rage (Exit Behaviors) (CR)
A comprehensive psychometric analysis of the Customer Rage (Exit Behaviors) (CR) scale developed by McColl-Kennedy...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Communication Openness (Service Provider/Customer)
Comprehensive academic overview of the Communication Openness (Service Provider/Customer) scale developed by Auh et al....
September 17, 2026
•
Dr. Mohammed Looti
Scales
Anger at Service Provider (AASP)
The Anger at Service Provider (AASP) scale is a 3-item psychometric instrument developed by Bonifield...
September 17, 2026
•
Dr. Mohammed Looti
Scales
Usage Role Clarity (URC)
A comprehensive psychometric guide to the Usage Role Clarity (URC) scale developed by Meuter, Bitner,...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Service Employee Social Competence (SESC)
The Service Employee Social Competence (SESC) scale measures the interpersonal performance, emotional connection, extra-role effort,...
September 16, 2026
•
Dr. Mohammed Looti
Scales
Customer Transaction Value Scale
Comprehensive academic overview of the Customer Transaction Value Scale (CTVS) developed by Karpen, Bove, Lukas,...
September 12, 2026
•
Dr. Mohammed Looti